Methodology and technology in the analysis of COVID vaccination media news
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Abstract
The COVID19 pandemic posed an unprecedented challenge to humanity. This situation required the implementation of drastic measures such as compulsory isolation, and led to an accelerated race to develop and apply vaccines in order to keep the pandemic under control. In Argentina, the implementation of state mass vaccination programs allowed millions of people to have access to the drug and thus save their lives. However, the vaccination program and the vaccines themselves were not free from controversy and mistrust which, in light of the severity of the disease, became a concern. Within this framework, funded by the Ministry of Health of Argentina through the Salud Investiga 2022 grants, the research project “Hesitancy (insecurity) in vaccination against COVID-19 in the Province of Buenos Aires 2020–2021” was conducted, of which this article is part. One of the project goals was to record and analyze the treatment given by the Argentine mass media to the issue of the vaccination campaign. In this case, the approach consisted basically in searching, finding and analyzing all the news about “vaccines” in the main newspapers of the country, with the aim of identifying themes, conceptual networks and main ideas, and thus being able to establish a criterion for evaluating the news. More than 2000 news items published between January 2021 and December 2021 in the most read newspapers in the country were analyzed. Among the main findings, the amount of news was not constant throughout the year but increased at the pace of the pandemic, moments in which the centrality of the government became prominent; it was observed that the vaccine was used as a political artifact, highlighting in some cases the nationality of its origin, while in other cases the laboratory was mentioned; it was also noted that in general the news about vaccines published by the newspapers had a negative tone, distrusting both their effectiveness and the conditions for obtaining them.
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